My friend Alex and I checked out the Rent the Runway pop-up shop last Sunday at the Living Social event space and...I fell in love.
It was beyond my control. When I saw that gold brocade shift dress by Vera Wang I knew it would fit. But I didn't know how well it would fit, and that I would later be scouring the interwebs to find this beautiful, made in the USA, Frank Lloyd Wright-esque dress. Don't even try, it's sold out everywhere. I love it so much that I was terrified to post it here and share its existence with the world. I promise that if you find it somewhere in size 0, I will pay you a finder's fee, and I will wear it everywhere-- brunch, dinner, work events, shopping...EVERYWHERE. But I digress...
Obsessively chasing after a dress is not exactly the point of Rent the Runway, which is an amazing company that empowers us all to be fair and kind in the way we shop. How lovely is the idea of so many girls sharing one dress? Talk about recycling and reusing, right? And yes, they dry clean and mend small imperfections between rentings. You don't have to worry about any of that.
How many times have you bought a dress for a wedding or special event, only to wear it mayyyybe once more to a similar event, but otherwise have it hanging in your closet in a zipper bag? Many, I'm betting. Rent the Runway makes it simple to wear the dress you want for way under the retail price, then pass it along to the next girl who needs it.
And, as you can see, they carry a wide variety of silhouettes, styles, lengths, brands, and colors. Alex looked stunning in the few dresses she tried on, don't you think? The navy is Shoshanna and the striped one is Kate Spade. This girl knows what she likes, and exactly what colors flatter her porcelain skin. That is her natural hair color, btw. Dutch girls are so lucky...
So, ladies, if you are still searching for an inauguration dress, get thee to RTR!
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